论文标题
Friend Network作为Gatekeeper:对微信用户对朋友策划内容的消费的研究
Friend Network as Gatekeeper: A Study of WeChat Users' Consumption of Friend-Curated Contents
论文作者
论文摘要
社交媒体使用户可以轻松发布,传播和访问信息。不利的一面是,它比传统媒体更少,允许哪些内容进入公共发行。在本文中,我们介绍了一家流行的中文消息传递应用程序微信的初步经验发现,表明社交媒体用户将其朋友网络集体作为潜在的,动态的守门人来消费。采用混合方法方法,我们分析了超过700万用户在微信上的信息消费行为,并对216美元的用户进行了在线调查。定量和定性证据都表明,朋友网络确实是社交媒体中的守门人。 Friend Network从守门者用来决定的应该产生的东西方面转移了,这有助于将有价值的人与不值得个人信息消费分开,其在守门中发挥重要作用的结构和动态可能会激发社会技术系统的未来设计。
Social media enables users to publish, disseminate, and access information easily. The downside is that it has fewer gatekeepers of what content is allowed to enter public circulation than the traditional media. In this paper, we present preliminary empirical findings from WeChat, a popular messaging app of the Chinese, indicating that social media users leverage their friend networks collectively as latent, dynamic gatekeepers for content consumption. Taking a mixed-methods approach, we analyze over seven million users' information consumption behaviors on WeChat and conduct an online survey of $216$ users. Both quantitative and qualitative evidence suggests that friend network indeed acts as a gatekeeper in social media. Shifting from what should be produced that gatekeepers used to decide, friend network helps separate the worthy from the unworthy for individual information consumption, and its structure and dynamics that play an important role in gatekeeping may inspire the future design of socio-technical systems.